A New ‘Shipshape’ Solution to an Old Problem

ShipShape International, the brainchild of ferry guru Bill Moses, author of FerryGuide, has been launched in order to provide a unique holistic approach to management problems in the ferry and cruise industry. The ShipShape team has between them an impressive total of 120 years professional experience not only in traditional deck and engine crew manning and technical services, but also retail, catering and shore based infrastructure. They are able to work together to devise a customised management strategy. Bill Moses has long held the view that traditional ship management is too slow and cumbersome to react to the shifting priorities in the passenger shipping industry and it therefore sits better in the agricultural sector. “A flair for imaginative, ground-breaking retail theatre and a hands-on approach is needed in order to deliver service, high standards and value for money” says Moses. “ShipShape can help achieve this.” The company believes strongly that improved on-board communication and employee motivation are the key to greater profitability and that some operators may therefore be missing out.